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Hertz goes green with fuel-efficient car collection

Beginning Sept. 8, Hertz will roll out a fleet of 35,000 vehicles as part of its new Green Collection of fuel-efficient, environmentally-friendly rental cars.

The fleet -- which includes everything from Toyoto Camrys to Hyundai Sonatas -- will be available at Hertz locations at 50 major airport locations across the U.S. More locations will be added during the year, Hertz said.

All of the vehicles are Environmental Protection Agency highway rated at 28 miles-per-gallon or better. At least 18,000 of the vehicles are SmartWay certified, meaning the vehicles are designed to limit their impact on both greenhouse gases and air pollution.

The Green Collection joins Hertz's growing list of specialized vehicles including the Prestige Collection of luxury cars and the Fun Collection of sports vehicles.

Hertz is "the only major car rental company offering reservable vehicles that are right for the times for specific consumer segments," Hertz CEO Mark Frissora in a statement.